This script was written for a corporate presentation.
The last fifty years have witnessed major metamorphoses in the global chemical industry. Going from being mere solutions in laboratories to becoming integral parts of our daily lives, chemicals have come a long way in assisting mankind’s race towards development.
In India, the chemicals industry contributes to 13% of the GDP and is one of the fastest growing sectors in the economy.
Established in 1990 , Cetex Petrochemicals Ltd is a leading group in the manufacture of Methyl Ethyl Ketone and Secondary Butyl Alcohol in India, commanding a formidable market share of over 60%. In India, Cetex has the distinction of being the only manufacturer of MEK to be ISO 9001-2000, ISO 14001 and OSHAs 18001.
Apart from producing petrochemicals, Cetex is also focused on developing and marketing specialty lube oils like Fuel additives and refinery additives.
Cetex group created Operon biotech, in order to generate bio-tech products that enhance health and lifestyle as well as to train professionals in Bio – Technology.
Cetex Fine Chemicals Limited was created to develop, source and supply reliable, superior quality, and advanced resources for raw materials in the perfumery and pharma sectors in the fine chemicals industry.
The focus of Cetex fine chemicals is on developing, sourcing and supplying fine chemicals for the requirements of Perfumery and Pharma sectors.
Cetex Fine chemicals in the Cetex family is nurtured by its corporate management :
Mr. S. Pattu – Chairman, got his bachelors degree in Mechanical engineering and has a wide range of experience in Building & Operating chemicals, Fertilizers and specialty chemicals plants. He has been in senior management positions in ICI Group of companies, Nagarjuna group, polysindo/ TEXMALO Group in Indonesia, and Hindustan motors.
Mr. S. Ilanahai – Managing Director, got his bachelors degree in chemical engineering and Masters Degree in Business administration. He has extensive experience in large chemical plants & petroleum refineries as well as wide exposure in marketing oil products and specialty chemicals for various processing industries.
Cetex’s association with aroma chemicals is seven years long. The aroma chemicals are produced by hydrogenation, which is an environmentally-friendly process. The company has has developed process not only for selective hydrogenation but also complete hydrogentation.
The equipment to manufacture aroma chemicals, at Cetex, is a sophisticated high pressure hydrogenator, with a high degree of heat and mass transfer capability.
This hydrogenator was supplied by Biazzi, A. G., Switzerland with proprietary agitator and specialized heat exchange facilities. Corresponding utilities and equipment have been installed in the fine chemical plant to produce fine chemical products in large volumes with required quality.
Superior equipment and a highly skilled and efficient workforce have enabled Cetex to launch Cinnamic Alcohol, 3- Phenyl Propanol, Hydro Cinnamaldehyde, Stryrallyl Alcohol, Styrallyl Acetate and Anisic Alcohol that find use in the Perfumery and Pharma sector.
Cetex gives top priority to worker safety and equipment management and has been conferred some of the countries highest awards for following safety standards set by the industry. Cetex is a zero effluent discharge company and has been certified to be an environmentally conscious company.
Cetex Fine Chemicals aspires to be a leading specialty chemical source for customers who look for quality products with cost effectiveness and reliability.
With an aim to a sales turnover of Rs. 300 crores by the year 2012, Cetex Fine Chemicals desires to provide healthy returns to all its stake holders.
This will be achieved by adopting cost effective methods, innovation, creative sourcing, building partnerships and creating novel strategies with a strong and well-knit team of result oriented professionals.
Professional approach, consistent quality and a perfect blend of experience and entrepreneurship are catalysts that drive Cetex to become global players in the arena of fine chemicals.